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Homegrown e-wallet Boost is partnering with the Malaysia Digital Economy Corporation (MDEC) for the Shop Malaysia Online (SMO) campaign to encourage Malaysians to support and shop online at local businesses.

The campaign is aimed to enable e-commerce adoption among local micro, small and medium enterprises (MSMEs) and aspiring entrepreneurs while encouraging Malaysians to shop online.

SMO is a government initiative led by the Ministry of Finance under the Belanjawan 2021 eCommerce Program.

“The SMO initiative by the Government will play a much-needed role in supporting our local merchants. More importantly, SMO is about giving merchants the confidence to shift their business online. We have prepared exciting cashback, discounts & rewards to encourage consumers to spur domestic spending and regenerate the local economy while driving the adoption of a cashless and digital lifestyle in Malaysia,” Mohd Khairil Abdullah, CEO of Boost said in a statement today.

In conjunction with the SMO, Boost will be running a #ShopMemangOnz campaign until 31st December 2021 for users to enjoy cashback with extra 4 times (4X) Boost Coins for every transaction and discount vouchers of up to 80% at participating online partners.

“The #ShopMemangOnz campaign also serves as an important support to drive digital adoption for consumers, as well as amongst local sellers and businesses to enable them to sell online,” the company said.

Additionally, Boost will also be running a three-day only ‘Online Boost Day’ on 6th to 8th July. With a minimum spend of RM50 in a single transaction, Boost is rewarding up to 8 times (8X) Boost Coins when users spend at any of the 13,000 Boosted online partners such as Watsons Online, McDelivery, KFC, EASI, MoreFun, WOWShop, SenQ, HappyFresh and many more.

Throughout the #ShopMemangOnz campaign duration till 31st December, Boost users can look forward to an extensive lineup of deals they can cash in when shopping online. Among the exclusive deals offered include:

Up to RM10 cashback, when you spend a minimum of RM30 at any of the 13,000 Boosted online partners such as Watson’s Online, McDelivery, KFC, Pizza Hut, WOWShop, EASI and many more.

Users can enjoy RM10 cashback with a minimum of RM30 when shopping for essentials at participating in-store partners such as Tesco | Lotus, MR DIY, MYDIN, Guardian, Caring Pharmacy, among others.

Source: https://themalaysianreserve.com/2021/07/06/boost-partners-with-mdec-for-shop-malaysia-online/