Advertisement

The Golden Bull Award partnered with Malaysian recording artist and filmmaker, Namewee to produce a theme song for the award organised by Business Media International to celebrate the challenges faced by entrepreneurs in pursuit of success.

The song ‘Like a Bull’, composed and performed by Namewee, whose real name is Wee Meng Chee, speaks of the betrayals, mockery, failures, and other challenges faced by entrepreneurs, and their persistence in overcoming adversity. The music video of the song, primarily filmed in Taiwan and Malaysia, employed a battlefield set, evoking the physical and emotional battles of entrepreneurship especially during the pandemic.

As an entrepreneur himself, Namewee has had his fair share of ups and downs. Known for his unapologetic music genre inspired by true events. He continued to persevere through his creative expressions.

Namewee said, ”The main goal for the theme song is to encourage entrepreneurs to never give up even when times are tough, especially during the pandemic. And a reminder not to be discouraged when people are trying to bring you down or abandon you when you are at your lowest point in life. I want to create a song that ignites the inner fighting spirit in the listeners and also get them to sing along. Therefore, the creative direction for ‘Like a Bull’ is set in a battlefield with heartfelt lyrics that encourage everyone to do better and emerge much stronger from any challenges.”

William Ng, organising chairman of the Golden Bull Award said, “The video concept portrayed the journey of hardships and disappointment while the meaningful lyrics revolve around the message of resilience. In business, one must strategize effectively and act swiftly to adapt to any challenges for business survival. Excellence is born of chemistry between perseverance and strategies, virtues that are heavily embodied by the Golden Bull Award”.

Ng added, "Even during pre-pandemic, entrepreneurs have been facing tough challenges to keep their business afloat especially the small and medium enterprises (SMEs). With the prolonged lockdowns worldwide, we can see that close to half of SMEs are on the brink of losing their business. Some may or may not survive but for those who know how to adapt to the ever-changing economic landscape, they will emerge much stronger than ever before.”

The “‘Like a Bull’ music video is now available for streaming at https://goldenbullaward.com/likeabull/ . For more information or enquiries, do visit us at https://goldenbullaward.com/my/.